Proven Video Marketing That Doubles Internet Lead Conversion
Show your community 24/7, Collect Emails, See Who’s Interested, and Automatically Follow Up
Late Living is the best-in-class resource for our members based on their innovative approach to enhance the video tour experience, resulting in increased conversion of website visits to qualified leads and move-ins. Debbie Howard
Five Star Senior Living Results
Less Leads with More Move-In’s
Five Star was able to see a huge benefit on their internet lead conversion. These results were produced with less overall leads, however the number of move-in’s more than doubled!
When we compare December 2013 to December 2014 (first month with Late Living) we saw more than 100% increase in internet move-ins and our Inquiry to Move-in % went from 6% in December 2013 to 14% in December 2014. The interesting part of the data is that the total inquiries decreased however, the conversion rate increased and doubled the amount of total move-ins. This data tells me that the video and the key metrics that are associated with the videos help develop more quality leads from our website. So instead of having simply more leads, which is often the goal of marketing departments, we are producing more quality leads. The quality is key because our sales team often find themselves spending lots of time trying to contact leads that truly aren’t qualified. Alex Smith
Engage Longer with Floating Motion Video
4-6X Longer Viewing Sessions over Lifestyle Promo Videos
Floating Motion videos engage clients like no other video can. Unlike a 360 tour or a promotional video, Floating Motion videos allow prospects to feel what it’s like to really be there in person.
Floating Motion videos engage visitors 4-6 times better than any other video content.
Engage, Filter and Follow-Up Automatically
Convert & Filter
The website visitor is requested to enter their email address during video playback. One quarter of all viewers will enter their email address, which allows you to filter out your best prospects and focus on them, rather than chasing leads who may never convert.
Who Is Most Interested?
After a viewer enters their email address, they are logged into the analytics system. From that point forward, a heatmap will be generated for their engagement with your video, showing you what parts of your community they are most interested in.
Follow Up 24/7
Floating Motion video walk throughs engage clients like no other video can. Not a 360 tour and not a promotional video, allow prospects to feel what it’s like to really be there in person.
Let’s talk about Google’s
The old way of
was great, and it worked
for a really, really long time.
But, things gradually changed…